1-2-1 Meeting with Ed Henshaw - Signs By Tomorrow

Image via CrunchBase

Met with Ed this morning at Starbucks at the Town Center (not the usual one - the other location by Publix and 5 Guys).

Ed is really a master of multiple businesses, and I was interested to learn that we are both admirers of Richard Branson. That quest to work on new projects keeps the two of us interested in the "work" that we all must do.

Great examples of referral sources for Ed for Signs by Tomorrow are:

• Building & Property Management companies
• Architects & Engineering firms (they will spec signs)
• Apartment Managers
• Business Start-ups (they need a lot of help)
• Interior Merchandising
• Vehicles (wraps)
• Vendors at trade shows

I really enjoyed learning about how he can help small businesses prepare for trade shows. If you have ever participated in one, you know that it takes a lot of work to make it successful. You will go in thinking that you are going to meet everyone, when the reality is if you get a big rush you probably won't be able to handle the crush. He will work with a business so that they can purchase the pieces that fit their budget, often buying over time until they have all the components of a successful display. His goal is to allow his clients the time to use the restroom and know with confidence their marketing message is still on display!